As a Distributor, Do I Kit or Should I Value Add?

As a distributor, you may be faced with the question “Do I Kit or should I Value Add?” In this blog post, we explore two options for packing and pricing products. And, to help you best understand what is involved with each, we use an example that will resonate with many people.

Do you have children? Maybe you are involved in a child’s life enough to have participated in the building of some of their bigger toys. Either way, we have experienced looking into a box, seeing lots of parts, and magically a few hours (or days) later, we have something!

Let’s focus on the box for a moment. Let’s say this box contains all of the components necessary to build a trampoline. This box of components is a kit and was sold to you as the product “TRAMPOLINE” at a set price. You, the consumer, have no idea the cost of the poles, netting, and other components.

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